Telmar Appoints Mathieu Floirat Regional Manager for Continental Europe
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Contact: G.S. Schwartz & Co, Inc., 212.725.4500 |
Telmar Appoints Mathieu Floirat Regional Manager for Continental Europe
New York, NY (6 December 2010) – Telmar, a global supplier of advertising media information software and services, today announced that Mathieu Floirat has been appointed Regional Manager for Continental Europe. M. Floirat will retain his position in Paris as Executive Director, Telmar Peaktime SAS.
Effective immediately, M. Floirat will assume management responsibility for Telmar’s Continental European Division. M. Floirat’s successes in Telmar’s French operation, including his proven leadership and management skills over his 10 year tenure with the firm, make him the ideal choice for this position.
M. Floirat continues to report to Stanley P. Federman, Chairman and CEO of Telmar Group Inc. Federman said of his appointment, “Mathieu has been a major contributor to Telmar’s success. With his technical knowledge, driving force and dedication to the business, Mathieu was the natural choice to lead the team in Continental Europe.”
In addition to M. Floirat’s management responsibilities for Telmar Paris and Continental Europe, he will be technical champion for Telmar’s TV Planning and Revenue Management systems throughout the Company’s world-wide operation.
An expert in the Yield Revenue Management systems and a seasoned media professional, M. Floirat will continue to expand Telmar’s operation by introducing its full suite of products including Multibasing, Outdoor, Internet, ROI and media and research consultancy services throughout the Region.
About Telmar
Telmar is a world-wide leading supplier of advertising and media information software and services. Telmar’s 10,000 users across 85 countries include many of the world’s leading advertising agencies, digital and print publishers, broadcasters and advertisers. For advertisers and advertising agencies, Telmar provides software for survey analysis, data integration, media planning and optimization and more. For digital and print publishers, broadcasters and outdoor operators, Telmar offers the ability to collect, store and manage media research for media planning, media sales, revenue management and optimization. Telmar has offices around the world and is headquartered in New York City, New York. For more information on Telmar and its international services, please visit www.telmar.com.




